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Terms of Service

Last updated: 3 October 2026

1. Introduction

These terms of service ("Terms") govern your use of the website operated by PF & Co Holdings Ltd (company number 16649319) ("we", "us", "our") at pfandco.co.uk and any services provided through it, including the purchase of our four cumulative site intelligence products (Site Appraisal, Feasibility Intelligence, Pre-Application Pack, and Consultant Handover Pack). By using our website or ordering services, you agree to these Terms.

2. Services

We provide site intelligence and planning advisory services through our Site Intelligence platform. Reports ordered through our platform are preliminary desktop intelligence products designed for early-stage site screening, development strategy, and informed decision-making. They are produced using publicly available data, proprietary data sources, and AI-assisted analysis with professional oversight.

Reports are not a substitute for, and do not replace:

  • formal statutory submissions to local planning authorities or other regulatory bodies;
  • site-specific intrusive surveys, investigations, or inspections;
  • formal pre-application discussions with local planning authorities;
  • legal advice from a qualified solicitor;
  • structural or geotechnical engineering design or advice based on site-specific testing; or
  • environmental impact assessments or surveys based on site-specific sampling or monitoring.

You remain responsible for commissioning further site-specific professional investigations and advice where appropriate before making decisions, incurring expenditure, or entering into commitments in connection with any site or development.

3. Report Orders

  • Every order starts with a quote request. We reply with a written quote that sets out the scope, the price and the delivery date. Nothing is payable until you accept the quote.
  • Your order is confirmed when you accept the quote in writing. The price in the quote is the total amount payable for the products and any add-ons it lists. We are not VAT registered, so no VAT is added.
  • Reports are delivered electronically to the email address provided, by the delivery date in your quote. If anything puts that date at risk, we will tell you as soon as we know.
  • You are responsible for providing accurate and complete site and project information. We may rely on information you supply without independent verification unless expressly agreed otherwise in writing.
  • We shall not be liable for any errors, omissions, or deficiencies in a report to the extent that they arise from inaccurate, incomplete, or misleading information supplied by you.

4. Payment

Payment is due as set out in your quote. Where you pay by card online, payment is processed securely by Stripe and you authorise us to charge the amount in your accepted quote. All prices are in pounds sterling (GBP). Discount codes are subject to availability and may be withdrawn at any time.

5. Intellectual Property

All content on this website — including text, graphics, logos, images, software, report templates, methodologies, and AI systems — is the property of PF & Co Holdings Ltd or its licensors and is protected by copyright and intellectual property laws. You may not reproduce, distribute, or create derivative works from our content without written permission.

SITE INTELLIGENCE is a registered trade mark of PF & Co Holdings Ltd (UK registration UK00004373206). Use of the mark without written permission is prohibited.

Reports delivered to you are licensed for your use in connection with the specified project. You may share reports with your professional advisers, lenders, investors, and planning authorities in connection with the site to which the report relates. Reports may not be resold, sublicensed, commercially exploited as standalone products, or used for unrelated projects without our consent.

You may not reverse-engineer, decompile, or attempt to extract our methodologies, algorithms, or AI processes from any report. You may not use reports to train, develop, or improve any competing AI system or automated report generation service.

6. Limitation of Liability

We use reasonable endeavours to ensure the quality and reliability of our reports, but we do not warrant that any report is complete, error-free, or current as at the date of delivery. Data sources are subject to change and we are not liable for errors in underlying third-party data.

Our total liability for any claim arising from or in connection with a report is limited to the fee paid for that report.

We shall not be liable for any:

  • loss of profits, revenue, business, or anticipated savings;
  • loss of or damage to goodwill or reputation;
  • loss of opportunity, including loss of a development opportunity, planning permission, or site acquisition;
  • indirect, consequential, special, or punitive damages,

in each case whether or not such loss was foreseeable, to the fullest extent permitted by law. Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, fraud, or any liability that cannot be excluded by applicable law.

7. Third-Party Reliance

Reports are produced solely for the benefit of the client who ordered them. No duty of care is owed by us to any third party in connection with any report. No third party may rely on a report unless we have given our prior written consent and agreed the terms on which such reliance is permitted. You must not remove, alter, or obscure any disclaimers, limitations, or contextual qualifications contained within a report when sharing it with third parties.

8. AI-Assisted Services & Professional Advice

8.1 AI-Assisted Methodology

Our site intelligence reports are produced using an artificial intelligence system that interrogates authoritative public data sources. "AI-assisted" means that AI is used for data acquisition, analysis, scoring, and initial report drafting. The AI system produces provisional analysis and draft conclusions; it does not finalise them autonomously. Every report is checked by a person before delivery.

8.2 Human Oversight

Every report passes automated quality checks before delivery, covering accuracy, regulatory currency, consistency, formatting, and citation integrity, with every figure traced to its source. A person then checks the report before it is delivered. That check is not chartered sign-off, which is not included: where a scheme needs a chartered professional's report or sign-off, the report says so and names what to commission.

8.3 Client Information Rights

Clients may request additional information about our AI methodology in writing. Information will be provided at a categorical level describing the types of data sources, analysis methods, and quality assurance processes used. This information excludes proprietary algorithms, agent-to-report mappings, data source wiring, scoring formulas, and other trade secrets. For RICS-regulated professionals requiring supplier due diligence documentation, please contact us at info@pfandco.co.uk.

8.4 Alternative Services

If you require a report produced without AI assistance, please contact us to discuss a bespoke non-AI quotation. Availability and pricing for non-AI reports are assessed on a case-by-case basis.

9. Cancellations and Refunds

You can withdraw a quote request at any time before you accept the quote, and nothing is owed. Once you have accepted a quote, you may cancel before work starts for a full refund of anything you have paid. If you cancel after work has started, we charge for the work done up to the time you tell us, in proportion to the whole order, and refund the rest.

If you are a consumer, you have a statutory right to cancel a distance contract within 14 days of accepting the quote, under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013. We will not start work within those 14 days unless you ask us to in writing. If you do ask us to start, and then cancel within the 14 days, you pay a proportionate amount for the work done up to the time you tell us. If we deliver the full report within the 14 days at your request, your right to cancel ends on delivery, and we will ask you to confirm that you understand this before we start.

If you believe a report contains material errors, please contact us within 14 days of delivery and we will review it and correct it at no additional charge. Nothing in this section affects your statutory rights in respect of services not performed with reasonable care and skill.

10. Client Warranty

By ordering a report, you warrant that you will not use any report for any unlawful purpose. You shall indemnify us against any regulatory fines, penalties, claims, losses, damages, or expenses arising from or in connection with your use of reports in a manner that is unlawful, misleading, or in breach of these Terms.

11. Website Use

  • You must not use our website for unlawful purposes or in a way that could damage or impair its availability.
  • We reserve the right to modify or discontinue any part of the website without notice.
  • We are not responsible for the content of external websites linked from our site.

12. Governing Law

These Terms are governed by the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

13. Changes to These Terms

We may update these Terms from time to time. Continued use of our website after changes constitutes acceptance of the updated Terms.

14. Contact and Complaints

For questions about these Terms, please contact us at info@pfandco.co.uk or call 01483 363 020.

If you are unhappy with any aspect of our service, email info@pfandco.co.uk with "Complaint" in the subject line, including your order reference and a description of the issue. We will acknowledge your complaint promptly, investigate it, and respond with our findings and any proposed resolution.

PF & Co Holdings Ltd, 2 Queens Drive, Guildford, England, GU2 9PP. Company number 16649319.